What Happened to Old Crow Bourbon: Quality Change-Analysis

What Happened to Old Crow Bourbon: Quality Change-Analysis

March 24, 2026 · 37 min · Season 1 · Episode 149

About this episode

This episode explores the lessons from the rise and fall of Old Crow Bourbon related to root cause and change analysis.

What can a famous bourbon teach us about root cause analysis and change analysis? In this episode of the TapRooT® Podcast, we explore the fascinating rise and fall of the legendary bourbon brand Old Crow. This story is full of lessons about assumptions, investigation, and how change can impact performance.

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