Ep. 84: Stomp clap hay ft. Jesse Hirsch of Offrange

About this episode

Jesse Hirsch discusses his work with Offrange and the evolution of agricultural journalism.

Jesse Hirsch is editor of Offrange. He has spent years working as a journalist focused on food and agriculture, most recently as managing editor at The Counter. His work has appeared in The New York Times, Wall Street Journal, Guardian, San Francisco Chronicle, Bon Appétit, Eater, and other outlets. Offrange is a digital publication covering American agriculture, food production, and natural resources. We publish three original stories each week, a monthly podcast, and a weekly newsletter. __ Jesse Hirsch Offrange Twitter/X Instagram LinkedIn __ Timestamps 00:00 Laptop at the cinema 04:15 Sod and cranberry bog 07:15 Offrange and its mission 15:35 Knowing when to rebrand 19:57 The best meal of 2026 21:45 Covering agriculture vs food 27:27 The farming and agriculture audience 33:40 Diversification of writers and contributors 35:45 The evolution of agricultural journalism __ Our intro song, Night Life, is written by Nakisso Peralta and performed by Chillers

People in this episode

Guest: Jesse Hirsch

Topics covered

• agriculture
• food production
• journalism
• media
• rebranding
• diversification

Keywords

• Jesse Hirsch
• Offrange
• agriculture
• food journalism
• rebranding
• media diversity

Mentioned in this episode

Organizations: Offrange, The Counter, The New York Times, Wall Street Journal, Guardian, San Francisco Chronicle, Bon Appétit, Eater, Chillers

Books & works: Night Life

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