Don't go Viral: The real keys to creating IMPACTFUL content - Laura Wilkes
About this episode
Laura Wilkes discusses the keys to impactful content creation and the journey of building a production house.
"You don't have to feel confident to be great at what you do." We talk with Laura Wilkes, founder of Communicating for Impact, about content creation, putting yourself out there, and what it really takes to build a full-service production house. Laura has 15 years of experience in education leadership and media production for global education brands. She started Communicating for Impact after seeing how high-quality, strategic media can accelerate growth for experts and mission-driven organizations. In this episode, we chat about: passions vs businesses going from reluctant leader to confident director the role of authenticity and creativity in content creation Laura launching her own creative production house how to stand out in saturated markets understanding buyer psychology the mechanisms needed to take the entrepreneurial leap *Prefer video? Watch the episode on YouTube. FOR MORE FROM LAURA WILKES: 1. Connect on LinkedIn 2. Check out Communicating for Impact 3. Follow her YouTube channel SUPPORT US: 🫶 Integrate your brand with our podcast in an effort to improve language education. ⭐ Leave a review where you listen. WORK WITH US: 1. Book a free 1:1 chat with us to…
More episodes of Teacher Talking Time
- The Assessment Trap: The Radical Assessment Shift That Actually Creates Fluency - Charline Rouffet
- 1.5 Million YouTube Subscribers Later: The Truth About Money - Jennifer Lebedev
- The End of Traditional ELT: Why Teachers Must Unlearn Everything - Evan Frendo
- The Imposter Syndrome Trap: The Psychological Reason You’re Not Charging What You’re Worth [and how to fix it] - Catherine Angus
- You Can't NOT Teach Grammar (And Why We’re Doing It Wrong) - Caitlyn Pineault
- There's a problem with the word "INCLUSION." We should use THIS instead - Ben Goldstein
Explore listener stats, chart rankings, contacts and more on the Teacher Talking Time podcast page.