Glitter Boots to Grassroots: Janice Wright on Farm Marketing That Works

Glitter Boots to Grassroots: Janice Wright on Farm Marketing That Works

April 6, 2026 · 51 min · Season 2 · Episode 93

About this episode

Janice Wright discusses her unique approach to farm marketing while embodying authenticity and boldness.

Send us Fan Mail When I sat down to talk with Janice Wright of Rooted in NC, I knew it was going to be a fun conversation — anyone who shows up to farms in rhinestone boots is clearly not afraid to stand out. And honestly, those glittery boots are more than just a fashion statement. They’re symbolic of exactly who she is: bold, authentic, grounded in agriculture, but bringing her full personality into spaces that don’t always expect it. She’s proof that you can walk through mud and still spar...

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