
Olivia Kory discusses the advantages of incremental attribution over standard attribution in Meta ads.
Olivia Kory is the CMO of Haus Analytics. Learn more about Haus at https://haus.io . Link to Haus Incremental Attribution blog post: https://www.haus.io/blog/is-metas-incremental-attribution-outperforming-standard-attribution-what-the-data-shows My episode about incremental attribution for my clients: https://youtu.be/tNQO3pyLtA4 FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: podcast@ajfgrowth.com Work With AJF Growth: https://ajfgrowth.com INTELLIGEMS Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl . Get 20% off the first 3 months with code FARIS20. MORE STAFFING Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af .
Host: Andrew Faris
Guest: Olivia Kory
Intelligems, More Staffing
Organizations: Haus Analytics, AJF Growth, Meta
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