About this episode

The episode discusses essential ad account audits for Facebook and Instagram ads to improve sales tracking and ad performance before hiring an ads manager.

If you’re running Facebook and Instagram ads but still guessing where your sales are coming from, this is going to help a lot. Get Done-For-You Ad Management I break down the simple ad account audit I wish more course creators did before hiring an ads manager, including how to track your leads better, separate your traffic sources, and spot what’s actually driving sales. I also share a few easy-to-miss setup mistakes that can make your ads look worse than they really are. Listen...

People in this episode

Host: Kwadwo [QUĀY.jo] Sampany-Kessie

Topics covered

• Facebook ads
• Instagram ads
• ad account audit
• sales tracking
• traffic sources
• ad management

Keywords

• ad account audit
• Facebook ads
• Instagram ads
• sales tracking
• traffic sources
• ad management
• setup mistakes

More episodes of The Art of Online Business

• You Got Leads But No Sales. Here's What's Actually Broken. · June 1, 2026 · 14 min
• Why Facebook Ads Matter More Than Social Media for Your Online Course featuring Sarah Noked · May 18, 2026 · 56 min
• The Kind of Course Creator Facebook & Instagram Ads Actually Work For · May 11, 2026 · 15 min

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