About this episode

The episode discusses the challenges faced by MARA Liner Group in transforming its business model amidst rising costs and low margins.

MARA Liner Group has been connecting rural communities across the country for decades, but with rising costs and low margins, can that model hold? New CEO Wan Agyl Wan Hassan discusses the challenges of transforming a legacy bus operator through digitalisation, diversification, and operational reform while navigating thin margins. See omnystudio.com/listener for privacy information.

People in this episode

Guest: Wan Agyl Wan Hassan

Topics covered

• transportation
• digitalisation
• business transformation
• rural communities
• operational reform

Keywords

• MARA Liner
• rural transportation
• digitalisation
• business challenges
• CEO interview

Mentioned in this episode

Organizations: MARA Liner Group

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