The Psychology of Pricing Work
About this episode
Robin Clevett discusses the psychology of pricing work with guests Gary Banks and Derek Barrett, exploring factors that influence pricing decisions and the importance of profit.
Robin Clevett talks to Gary Banks and Derek Barrett about the psychology of pricing work. Robin asks about how they factor their knowledge and decades of building up their skills as well as terms and conditions and how we avoid working for little to no profit, just because it's going to be an enjoyable project. Robin also comments on the CITB's plans around apprenticeships and shares his own thoughts on the approach to pricing jobs.
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