260: Substack, Social Media, and Platforms: How to Use Them Without Losing Control

260: Substack, Social Media, and Platforms: How to Use Them Without Losing Control

From The Christian Business Advantage by Alyssa Avant

May 18, 2026 · 6 min

About this episode

Alyssa discusses the pros and cons of using platforms like Substack and social media for authors.

In this episode of Don’t Build on Borrowed Land: Smarter Content Strategies for Authors, Alyssa takes an honest and balanced look at platforms like Substack and social media. Are they worth using? Should authors go all in—or avoid them altogether? Alyssa shares the pros and cons of Substack, why platforms should be tools instead of foundations, and how to use them strategically without losing control of your content or audience. Learn how to build a content ecosystem that supports long-term g...

People in this episode

Host: Alyssa Avant

Topics covered

  • content strategy
  • Substack
  • social media
  • author tools
  • content control

Keywords

  • Substack
  • social media
  • content strategy
  • author tools
  • content ecosystem

Mentioned in this episode

Organizations: Substack, social media

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