About this episode

Karen Steenkamp discusses how to maintain creativity within large organizations and the role of constraints in fostering innovation.

How do you stay creative within the structure of a large organisation? Karen Steenkamp shares her journey from designer to creative leader, revealing how constraints can inspire innovation, the balance between artistic expression and commercial outcomes, and how authentic creativity drives better business results. Karen is a marketing and creative leader with over 20 years of experience across advertising agencies, financial services, and in-house creative teams in Africa, Europe, and the Asia-Pacific region. Now leading an in-house agency at one of Australia's Big Four banks, she specialises in combining creativity, strategy, and customer-centred thinking to deliver meaningful business impact. ___________________________________________________________ LINKS: Karen Steenkamp- Special Guest LinkedIn: https://www.linkedin.com/in/karen-steenkamp-361281171/ Béhance: https://share.google/j6wFcBwWpJcE8BieC  Paul Fairweather - Co-host https://www.paulfairweather.com Chris Meredith - Co-host https://www.chrismeredith.com.au See omnystudio.com/listener for privacy information.

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