The Business of Concrete Countertops, How Makers Build Profitable, Sustainable Shops

About this episode

This episode provides a roadmap for turning concrete skills into a sustainable business, focusing on the real business aspects of concrete countertops and related products.

If you love concrete but feel stuck turning skill into a sustainable business, this episode is your roadmap. In the first Concrete Podcast of 2026, we break down the real business of concrete countertops, GFRC, DIY concrete, and concrete sinks, from pricing and tools to marketing, risk, and long-term growth. This is not theory or hype, it’s lived experience, the mistakes, near misses, and hard lessons that separate struggling shops from profitable ones. Whether you’re a DIY maker thinking about going pro or an experienced concrete artisan looking to tighten margins and reclaim your time, this episode helps you build a concrete business that supports your life instead of consuming it. #ConcretePodcast #ConcreteCountertops #GFRC #DIYConcrete #ConcreteSinks #ConcreteBusiness #MakerBusiness

People in this episode

Host: Brandon Gore

Topics covered

• business
• concrete countertops
• sustainability
• DIY
• marketing
• profitability

Keywords

• concrete
• countertops
• GFRC
• DIY
• sustainable business
• marketing
• profitability
• artisan

Mentioned in this episode

Books & works: The Business of Concrete Countertops, How Makers Build Profitable, Sustainable Shops, Concrete Podcast, GFRC, DIY concrete, concrete sinks

More episodes of The Concrete Podcast

• Spray-Up GFRC, Scaling Your Shop, and Smarter Sealing with Joe Bates · June 4, 2026 · 1h 29m
• GFRC Spray Tips, Concrete Countertops, and Shop Secrets with Joe Bates · May 6, 2026 · 1h 17m
• GFRC Fiber Ghosting Explained | Embracing the Material, Cleaner Casts, and Better SCC Results · April 24, 2026 · 1h 13m
• What Every Concrete Maker Gets Wrong, And How to Fix It · April 3, 2026 · 1h 12m
• GFRC Countertops and Decorative Concrete Tips Every Maker Should Know · March 5, 2026 · 1h 12m
• The Hidden Cost of Cheap Concrete Countertop Materials · February 12, 2026 · 1h 26m