About this episode

Melissa Valliant discusses the origins and implications of recycling as a PR strategy by major industries.

Who convinced us that the fate of the world rests on our personal recycling habits? Does it even make a difference? Melissa Valliant serves as the communications director at Beyond Plastics, a nationwide environmental advocacy group. In this episode, Melissa shares how recycling isn't just imperfect, but a decades-old PR strategy engineered by the same fossil fuel, petrochemical, and consumer goods giants that profit from plastic production. You’ll hear the war origins of the pl...

People in this episode

Host: Meredith Hackwith Edwards

Guest: Melissa Valliant

Topics covered

• recycling
• environmental advocacy
• plastic production
• public relations
• sustainability

Keywords

• recycling
• environment
• plastic
• advocacy
• sustainability
• public relations
• fossil fuels

Mentioned in this episode

Organizations: Beyond Plastics, fossil fuel, petrochemical, consumer goods

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