59. The Synergy of Endocannabinoid Science and Wellbeing w/ Pete Olander
About this episode
Pete Olander discusses the intersection of endocannabinoid science and wellness through his company, Happie Beverages.
Pete Olander is the founder and CEO of Happie Beverages, a functional CPG company building at the intersection of plant medicine, recovery science, and wellness. With a background spanning J.P. Morgan, enterprise software operations, and functional nutrition brand Nutrition53 — where he worked directly with professional athletes — Pete brings a systems-first mindset to an industry driven by belief. He founded Happie in 2019 out of personal conviction: that alternative healing paths through functional mushrooms, movement, and plant medicine are real, accessible, and underserved. Time Stamps: 02:21 Pete’s Journey into Plant Medicine 05:24 The Endocannabinoid System Explained 13:26 Dosing Philosophy & Product Design 17:05 Social Stigma & Regulatory Outlook 22:05 Mushroom Beverages Deep Dive 32:26 Where to Find Happie Products Pete’s Links: @drinkhappie @happiefusion http://www.drinkhappie.com Journal Article Links : Gaoni, Y., & Raphael Mechoulam (1964). Isolation, structure, and partial synthesis of an active constituent of hashish . Journal of the American Chemical Society, 86(8), 1646–1647. Matsuda, L. A., et al. (1990). Structure of a cannabinoid receptor and…
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