Obagi Injectables: Inside the Brand’s Most Talked-About Move

About this episode

Dr. Randi discusses Obagi's expansion into injectables with Drew Fine, exploring the evolving landscape of aesthetics and patient demands.

Obagi’s expansion into injectables is one of the biggest moves in aesthetics right now. For decades, Obagi has been one of the most recognizable names in medical-grade skincare. Now, the company is making a major expansion into injectables, and the industry is paying attention. In this episode of The Dr. Randi Show, Dr. Randi sits down with Drew Fine of Obagi Medical for a conversation about the brand’s entry into HA fillers, the changing face of aesthetics, and why patients are demanding a dramatically different approach to aging than they were even a few years ago. This conversation goes beyond products. It’s about where the industry is headed next. Inside the episode: • Why the era of overfilled faces is losing momentum • Why skin quality has become the new luxury in aesthetics • The real reason brands are racing toward longevity and regenerative beauty • Why “undetectable” injectables are becoming the goal • The skincare categories suddenly exploding in growth, including scalp health, lashes, brows, and NAD+ innovation • Why the future of aesthetics may belong to brands that can connect skincare, injectables, wellness, and aging together Drew also shares why Obagi believes…

People in this episode

Host: Dr. Randi Boyette

Guest: Drew Fine

Topics covered

• injectables
• aesthetics
• HA fillers
• aging
• skincare
• longevity
• regenerative beauty

Keywords

• Obagi
• injectables
• aesthetics
• HA fillers
• skin quality
• longevity
• regenerative beauty

Mentioned in this episode

Organizations: Obagi Medical, Obagi

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