E674:🎙️UNLEASHING CONSUMER INSIGHTS WITHOUT SURVEYS | TREVOR SUMNER - I-GENIE | THE ECOMMERCE EDGE Podcast
From THE ECOMMERCE EDGE Podcast with Jason Greenwood by Jason Greenwood
May 8, 2026 · 52 min
About this episode
In this episode, Jason and Trevor discuss how i-Genie provides consumer insights without traditional surveys or focus groups.
💡 Trevor is the CEO of i-Genie - https://i-genie.ai 💡 i-Genie provides Augmented Intelligence For Brand Equity, Market Research, Trend Spotting, Product Innovation and Consumer Insights, without Surveys Or Focus Groups 💡 Over 70% of marketing budgets have shifted to digital, i-Genie shifts your consumer insights data engine to be digital first 💡 In a time-pressured world, i-Genie goes where consumers are already talking and acting to unearth deep insights but passively instead of subjecting consumers through long surveys or focus groups 💡 In this episode Jason & Trevor discuss how consumer surveys often miss nuanced consumer insights Enjoy!
People in this episode
Host: Jason Greenwood
Guest: Trevor Sumner
Topics covered
- consumer insights
- digital marketing
- augmented intelligence
- market research
- product innovation
Keywords
- consumer insights
- i-Genie
- digital marketing
- market research
- augmented intelligence
Mentioned in this episode
Organizations: i-Genie
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