Buyers Agents Are Everywhere—But Who’s Actually Good?
About this episode
The episode discusses the challenges and standards in the buyer's agent industry, highlighting the experience gap and the importance of local expertise.
The buyer’s agent industry has exploded in popularity, attracting new clients and new operators alike. But rapid growth has exposed a deeper problem: experience takes years to build, while a buyer’s agent business can be launched much faster. In this episode, Bryce Holdaway joins Veronica and Chris to unpack the growing standards problem facing buyer’s agents. They explore the experience gap among new entrants, the risks of borderless investing without genuine local expertise, and what happens when marketing skills outpace due diligence and property-buying skills. They also challenge the industry’s obsession with “off-market” opportunities and silver-bullet strategies. Bryce argues that parts of the buyer’s agent industry may have contributed to recent government intervention, while Veronica reflects on how poor practices have damaged the trust the profession once enjoyed. So what actually makes a good buyer’s agent, and how does the industry rebuild consumer trust? This conversation is a candid look at where buyer’s agency is heading, what needs to change, and why the next generation of professionals needs to get serious about the craft—not just the marketing. Episode Highlights…
People in this episode
Host: Chris Bates
Guests: Bryce Holdaway, Veronica
Topics covered
- buyer's agents
- industry standards
- local market expertise
- consumer trust
- marketing vs. craft
Keywords
- buyer's agent
- real estate
- local expertise
- consumer trust
- marketing skills
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