About this episode

The hosts share their experience with TikTok Shop and explain why they decided to walk away from it.

In this episode, we’re sharing our honest experience going all in on TikTok Shop—and why we ultimately decided to walk away. After being invited to join the program in September, we officially dove in by October 2025 and treated it like a true test. We didn’t just casually try it—we built a system around it. From posting hundreds of videos to analyzing performance data, ordering and managing products, staging, filming, and even dedicating a team specifically to TikTok Shop… we gave it everything we had. We wanted to see if this platform could become a meaningful part of our business. What we discovered surprised us. In this episode, we break down what worked, what didn’t, and why, despite the opportunity, TikTok Shop ultimately wasn’t the right fit for us. We also share why we continue to believe that Amazon has the strongest affiliate program for our business model. If you’ve been curious about TikTok Shop or wondering if it’s worth the investment, this episode will give you a real, behind-the-scenes look at what it actually takes—and what you might want to consider before diving in. Email your questions to us ⁠ ⁠ HERE ⁠⁠ ! Our Vlog on YouTube…

More episodes of The EVERYTHING ENVY Podcast

• 261) Why “Learning as You Go” Beats a Perfect Business Plan · May 26, 2026 · 32 min
• 260) The Business Side No One Talks About · May 21, 2026 · 37 min
• 259) Listener Q&A: Navigating Ads as Creators · May 11, 2026 · 33 min
• 257) What Happens When a Key Team Member Leaves · April 21, 2026 · 20 min
• 256) It Took 3 Years to Get This… And It Finally Happened · April 13, 2026 · 23 min
• 254) We Hit 10K on YouTube! - Here’s What’s Changing Behind the Scenes · March 30, 2026 · 34 min

Explore listener stats, chart rankings, contacts and more on the The EVERYTHING ENVY Podcast podcast page.