How 4M Analytics Is Building the Google Maps of the Underground

How 4M Analytics Is Building the Google Maps of the Underground

From The Green Insider Powered by eRENEWABLE by The Green Insider Powered by eRENEWABLE

May 18, 2026 · 21 min · Episode 327

About this episode

The episode discusses how 4M Analytics is creating a digital map of underground infrastructure to improve construction and utility project outcomes.

This week on The Green Insider , Mike Nemer sits down with Itzik Malka , co-founder and CEO of 4M Analytics, to explore how better visibility into underground infrastructure can reduce risk, cut costs, and improve decision-making across construction and utility projects. Itzik explains how 4M Analytics is working to create a digital map of the subsurface using remote sensing, aerial imagery, and AI to help engineers, utility owners, and project teams understand what lies below ground before excavation begins. Episode 327 Show Notes Episode Overview Drawing on a background in explosives detection and risk mitigation, Itzik shares the origin story behind 4M Analytics and the company’s mission to build what he calls the “Google Maps of the underground.” The conversation covers why fragmented utility records create delays, budget overruns, and safety concerns, and how more reliable subsurface data can improve planning from feasibility and estimating through construction and asset management. Key topics in this episode: • How 4M Analytics uses remote sensing, aerial imagery, and AI to map underground infrastructure • Why incomplete utility data creates risk for contractors, engineers…

People in this episode

Host: Mike Nemer

Guest: Itzik Malka

Topics covered

  • underground infrastructure
  • remote sensing
  • aerial imagery
  • AI in construction
  • utility data
  • risk mitigation

Keywords

  • 4M Analytics
  • Google Maps of the underground
  • subsurface data
  • construction planning
  • utility records
  • risk reduction
  • project delays

Mentioned in this episode

Organizations: 4M Analytics

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