About this episode
The episode discusses the evolution of design processes with insights from designers at OpenAI and Figma.
Today’s episode The design process you learned is already dead. Most teams still follow the same linear pipeline. Low fidelity to high fidelity to handoff. Sketch it. Spec it. Ship it over the wall. That pipeline was built around a constraint that no longer exists. High fidelity used to be expensive. It is not anymore. I brought in two people who represent both sides of the new design infrastructure. Ed Bayes is a member of the design staff at OpenAI. He leads design on Codex, which just crossed 2 million weekly users with usage surging 3X since the start of the year. He spends 70-80% of his time coding. He still calls himself a designer. Gui Seiz is the Director of Product Design for AI at Figma. He leads design on all their AI features, including the Figma MCP server and Figma Make . His designers are now shipping PRs to production. ---- Check out the conversation on Apple , Spotify , and YouTube . Brought to you by: * Bolt : Ship AI-powered products 10x faster * Amplitude : The market-leader in product analytics * Pendo : The #1 software experience management platform * NayaOne : Airgapped cloud-agnostic sandbox * Product Faculty : Get $550 off their #1 AI PM Certification…
People in this episode
Host: Aakash Gupta
Guests: Ed Bayes, Gui Seiz
Topics covered
- design process
- AI design
- product design
- new workflows
- technology
- business
Keywords
- design workflow
- OpenAI
- Figma
- AI features
- product design
- Codex
- Figma MCP server
- Figma Make
Sponsors
Bolt, Amplitude, Pendo, NayaOne, Product Faculty
Mentioned in this episode
Organizations: OpenAI, Figma
Products: Codex, Figma MCP server, Figma Make
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