
Seth Schaffer discusses the evolution of Just 'Cuz Robotics and its impact on combat robotics.
In this episode of Havoc Rundown, we welcome back a familiar voice you’ve heard in our ad reads and a name nearly every builder recognizes—Seth Schaffer from Just 'Cuz Robotics. Seth joins us to break down how his company has evolved from simple power distribution boards into one of the most influential suppliers in combat robotics. We get into the full story behind Just 'Cuz Robotics, from early experimentation and solving common builder problems to scaling into a full-time business supporting competitors across multiple weight classes. Along the way, we dive into the design philosophy behind some of his most impactful products, including the SSP kit—built specifically to make combat robotics more accessible to new builders—and the development of hub motors, which have gone on to fundamentally change how many robots are designed and built today. Beyond the products themselves, this episode explores the realities of running a niche hardware business in a rapidly evolving sport. Seth talks through the risks of bringing new ideas to market, how he approaches testing and iteration, and what it takes to balance being both a competitor and a supplier. We also discuss where the sport…
Guest: Seth Schaffer
Organizations: Just 'Cuz Robotics
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