Catching Critters || Horrible People Podcast || Ep. 19

Catching Critters || Horrible People Podcast || Ep. 19

April 6, 2026 · 1h 10m

About this episode

Erica Marchand discusses her journey in hunting and outdoor lifestyle branding while balancing family and business.

It's official: Erica Marchand is a Horrible Person. Jenn McDonald sits down with Erica, who shares her journey from outdoor enthusiast to founder of Bear and Fox and onward to another exciting adventure! Erica discusses her authentic approach to hunting, outdoor lifestyle branding, and the importance of tradition and community in hunting culture. She also explores the challenges of balancing family, business, and outdoor passions, offering insights into the evolving landscape of entrepreneurship, hunting, regulations and legacy. Meet Erica: https://www.instagram.com/crittermarchand/ Meet Jenn: https://www.instagram.com/whyjennhunts/ Learn More About the podcast: https://www.instagram.com/horriblepeoplepodcast_/ Learn More About Wild Origins Canada: https://www.instagram.com/wildorigins_canada/ Horrible People Podcast chats with people who live life off the beaten path. From hunters and homesteaders to outdoor adventurers and self-reliant thinkers, guests share their stories, experiences, and unique lifestyles during relaxed, open-minded conversations. The podcast challenges stereotypes, uncovers the truth about unconventional ways of living, and explores who the people labeled as…

People in this episode

Host: Jenn McDonald

Guest: Erica Marchand

Topics covered

Keywords

Mentioned in this episode

Organizations: Bear and Fox, Horrible People Podcast, Wild Origins Canada

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