About this episode

The episode discusses the launch of Instagram's new app Instants and its similarities to the previous Threads app.

The Instagram team has launched a new app called Instants in 2 countries, which seems to be remarkably similar to the old Threads app they had for sharing with Close Friends - before they cancelled that app and launched a different app named Threads. (Confused yet?) We'll get into the AMA the Head of Instagram did last week, answering questions about metrics, translations, trial Reels, and more.

More episodes of The Instagram Stories - Social Media News

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• Instagram Adds More Insights and Edits Adds Duplicate Versions · April 29, 2026 · 10 min
• The CEO of YouTube Shares How to Build an Audience on YouTube · April 22, 2026 · 10 min
• Mr. Beast vs. Adam Mosseri Answering "What's the Best Content Format to Invest Time Creating?" · April 20, 2026 · 12 min
• Adding Links to Reels by Using Edits and Mark Zuckerburg is Creating an AI Clone · April 18, 2026 · 11 min
• Watching Your Own Reel Doesn't Increase Your View Count · April 13, 2026 · 8 min

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