How the Right Really Wins | Lord Matthew Elliott

How the Right Really Wins | Lord Matthew Elliott

July 6, 2026 · 36 min

About this episode

Steve Baker and Harry Richer discuss political strategies with Lord Matthew Elliott, exploring how the right can achieve lasting victories.

Sponsored by Glint - buy, save and spend real physical gold with a Glint Mastercard®. Visit glintpay.com to find out more.You can buy Lord Elliott's excellent new book, 'Ten Years On: The Untold Story of Brexit – Reflections on a Life of Campaigning', here: https://www.amazon.co.uk/Ten-Years-Untold-Reflections-Campaigning/dp/1837360758.Steve Baker and Harry Richer sit down with Lord Matthew Elliott, the strategist behind the TaxPayers’ Alliance, Big Brother Watch, NOtoAV and Vote Leave, to ask how the right really wins – and why its victories so rarely shrink the state or entrench prosperity. Together they trace Elliott’s journey from Milton Friedman and Hayek to Westminster power, unpack his three‑M playbook of messages, messengers and media, and explore what a serious, pro‑market right must build next if Britain is to become freer, richer, and less complacent.📰 Exclusive post-show: voices.fightingforafreefuture.com🛒 Merch: shop.fightingforafreefuture.com📧 Advertise or partner: liam@stevebaker.info

People in this episode

Host: Steve Baker

Guests: Harry Richer, Lord Matthew Elliott

Topics covered

Keywords

Sponsors

Glint

Mentioned in this episode

Organizations: TaxPayers’ Alliance, Big Brother Watch, NOtoAV, Vote Leave

Products: Glint Mastercard

Books & works: Ten Years On: The Untold Story of Brexit – Reflections on a Life of Campaigning

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