
When outsiders try, and fail, to build a car #317
From The Intercooler by Dan Prosser and Andrew Frankel
June 8, 2026 · 48 min · Season 1 · Episode 317
About this episode
Andrew Frankel and Dan Prosser discuss the challenges faced by major brands attempting to enter car manufacturing.
Andrew Frankel and Dan Prosser discuss the challenges of massive brands who try to enter the world of car manufacturing. How many succeed? Dyson, Apple, and Google all invested hundreds of millions only to find it was rather harder than they expected. Use coupon code pod20 at checkout to get 20% off an annual subscription to The Intercooler's online car magazine for the first year! Listen to this podcast ad-free, and enjoy a subscriber-only midweek podcast too. With a 30-day free trial, you can try it risk-free – https://www.the-intercooler.com/subscribe/ Find out more about JBR Capital here – https://www.jbrcapital.com Use coupon code Ti10 to get 10% off your Supernatural Car Care order – https://supernaturalcarcare.com/ Hosted on Acast. See acast.com/privacy for more information.
People in this episode
Hosts: Andrew Frankel, Dan Prosser
Topics covered
- car manufacturing
- challenges of brands
- automotive industry
- failed car projects
- technology companies
Keywords
- car manufacturing
- Dyson
- Apple
- automotive challenges
- failed projects
- technology companies
Sponsors
The Intercooler, Supernatural Car Care
Mentioned in this episode
Organizations: Dyson, Apple, Google, JBR Capital
Products: Supernatural Car Care
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