
Alberto Rosas discusses how Didit is revolutionizing identity verification with a developer-first freemium model.
Most founders think identity verification is just a boring compliance box. Alberto Rosas, CEO of Didit, flipped the script by offering a developer-first freemium model that took the US market by storm. In this episode, we unpack how Didit is using product-led growth to scale an infrastructure play that could outgrow the online payments market. What you will learn: - How Didit cloned the exact developer-first playbook Stripe used to hit a $100B scale - The exact mechanics of cracking PLG in a highly regulated, historically opaque industry - Why the explosion of AI bots will force humans to verify their identity multiple times a day - The structural reason why blockchain is completely inefficient for digital identity protocols - The 20x fundraising arbitrage: A raw look at raising capital in Europe versus Y Combinator Demo Day 📌 Watch now and subscribe for more smart, fast, founder-first interviews. Chapters 00:00 Playing the Big Leagues 00:22 Meet Didit and the Big Bet 01:22 Stripe for Identity 03:17 New Use Cases Beyond Compliance 09:16 AI Fraud and Daily Verification 12:44 Trust Scores and Identity Wallets 16:10 Does Identity Need Blockchain 19:11 Why Join Y Combinator 20:31…
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