Stop speaking in “industry language” and say THIS instead

Stop speaking in “industry language” and say THIS instead

May 12, 2026 · 12 min

About this episode

This episode discusses the importance of clear messaging in entrepreneurship and how to avoid using industry jargon that may alienate your audience.

Send us Fan Mail “Please don’t take this the wrong way…but I don’t understand what you do.” If you’ve ever heard something like this or felt it in the way people respond to your content (or ahem...they're not responding)…this episode is for you. Because the issue isn’t your expertise, or you don’t know enough. It’s not that your work isn’t valuable. It’s that your messaging might not be landing the way you think it is. In this episode, I’m sharing a real-life conversation th...

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Host: Calandra Martin

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