Ep 715: Get Specific, Create Demand with Taylor Friese of Maker Bakery
About this episode
Taylor Friese discusses how getting specific about her audience has led to significant demand for her work.
Send us Fan Mail Most of us have been told — implicitly or explicitly — that success as a maker means growth: more followers, more orders, more revenue. But what if the real question isn't how big can this get, but what do I actually want from this? Taylor Friese of Maker Bakery built a waitlist that stretches years into the future not by chasing a bigger audience, but by getting radically clear about who she makes work for and why — and letting that clarity do the marketing for her. And when...
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