Sheli McCoy on Business, Country Music and Why She Loves Truckfest

Sheli McCoy on Business, Country Music and Why She Loves Truckfest

July 2, 2026 · 12 min · Season 1 · Episode 170

About this episode

Sheli McCoy discusses her dual life as a fitness business owner and a television personality.

Send us Fan Mail Most people know Sheli McCoy as Sabre from Gladiators, but away from television she's also a successful business owner, CrossFit coach and founder of SweatBox Dundee. In the latest episode of The MarshyCast, we discussed the balancing act of running a busy fitness business while also filming one of the UK's biggest entertainment shows. Sheli explained that, like many small business owners, much of her early administration relied on paperwork and manual processes. ...

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