Building a career in Market Access w/ Kimberly Konopa-VP & Consultant
About this episode
Mitch Robbins interviews Kimberly Konopa about building a career in market access and the evolving role of market access in MedTech.
Building a Career in Market Access: Kimberly Konopa Market access has evolved into one of the most strategic functions in MedTech—and the most successful companies are bringing it into the commercialization process earlier than ever before. In this episode of The Med-Tech Talent Lab , Mitch Robbins sits down with market access executive Kimberly Konopa to discuss how the function has changed over the past three decades, why reimbursement strategy should begin long before product launch, and what separates high-performing market access leaders from the rest. Kimberly also shares her personal leadership journey from pharmaceutical sales to executive leadership, the lessons she learned managing large teams, and practical advice for professionals looking to build a successful career in market access. In this episode, you'll learn: Why market access should be involved early in product development The reimbursement and commercialization challenges MedTech companies are facing today How executive teams should think about coding, coverage, payment, and evidence generation What differentiates VP-level leaders from director-level professionals Leadership lessons Kimberly learned throughout…
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