About this episode

This episode features Dan Knowlton discussing the differences and values of edutainment and advertainment for businesses.

Edutainment and Advertainment. Is there any difference between them, and if so how? We hear from Daniel Knowlton in this week’s episode about the values of this strategy for small and large businesses alike. Just this last month, Knowlton Marketing released a public report that they put together called the 2026 Marketing Performance Report after speaking to 25 of the leading marketers from brands like Disney, Salesforce, BBC, and Channel 4. Might be worth a squidge.

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