The big business banking on women freezing their eggs

The big business banking on women freezing their eggs

August 30, 2026 · 21 min

About this episode

The episode discusses the rise of egg freezing among women and its implications for both patients and fertility companies.

Egg freezing has become a popular choice for more and more young women, many of whom are looking for something of an insurance policy against missing out on becoming a mother. It’s become big business, which means fertility companies are beholden not just to their patients, but also to their shareholders. Today, reporter Bronte Gossling and deputy lifestyle editor Courtney Thompson discuss the latest data on egg freezing, as well as what it’s actually like for the women who undergo it . Background reading: ‘Social egg freezing’ is on the rise, but at what cost ? The Morning Edition brings you the story behind the story with the best journalists in Australia. Join host Samantha Selinger-Morris, from the newsrooms of The Sydney Morning Herald and The Age , weekdays from 5am. If you enjoyed this episode and want to hear more, rate, review and subscribe on Apple , Spotify , YouTube or whichever platform you find your pods. Subscribe to The Age & SMH: https://subscribe.smh.com.au/ See omnystudio.com/listener for privacy information.

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