
This Startup Can End China’s Grip on Global EV Supply Chain | Bhaktha, Chara Tech
From The Neon Show by Siddhartha Ahluwalia
June 3, 2026 · 1h 8m · Season 1 · Episode 372
About this episode
The episode discusses how Bhaktha Keshavachar's startup, Chara Tech, aims to disrupt China's dominance in the global EV supply chain by addressing the critical issue of rare earth materials.
China processes nearly 90% of the world's rare earths. Rare earths are hidden inside everything from EVs and smartphones to fighter jets, making them one of the most critical materials powering the modern economy. When China restricted rare earth exports in April 2025, the world saw the huge risk of depending on a supply chain controlled by a single country. For Bhaktha Keshavachar, however, it was validation of a bet he had made 6 years earlier. After exiting Ezetap, Bhaktha founded Chara Te...
People in this episode
Host: Siddhartha Ahluwalia
Guest: Bhaktha Keshavachar
Topics covered
- EV supply chain
- rare earths
- China
- entrepreneurship
- global economy
Keywords
- rare earths
- EVs
- China
- supply chain
- entrepreneurship
- Chara Tech
- Bhaktha Keshavachar
Mentioned in this episode
Organizations: Chara Tech
Places: China
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