514 Why Marketing Fails: The External Partner Problem

514 Why Marketing Fails: The External Partner Problem

December 22, 2025 · 17 min · Episode 514

About this episode

Dave Mastovich discusses the reasons why marketing often fails for companies, focusing on the External Partner Problem and the importance of true partnership.

Why does marketing “not work” for so many companies? Dave Mastovich breaks down the External Partner Problem why agencies get treated like vendors, why execution often beats insight, and how that disconnect fuels stalled growth. You’ll learn why clarity, insight, and true partnership matter more than tactics, and how the right external partner should actually slow you down before accelerating results. If you like what you heard, subscribe to our podcast ⬇️ Apple: https://apple.co/3dMVyP...

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Host: Dave Mastovich

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