About this episode

The episode discusses the balance between data-driven fundraising and maintaining personal relationships with donors.

Send us Fan Mail Data-driven nonprofit fundraising can strengthen donor retention, improve communications, and support better decisions—but the numbers can’t replace human judgment! In this Fundraisers Friday conversation, Julia Patrick and Tony Beall explore how nonprofit teams can use donor data, CRM systems, and artificial intelligence without losing the relationships that inspire generosity. Fundraisers now have access to an enormous range of information: giving frequency, donor lif...

People in this episode

Host: Julia Patrick

Guest: Tony Beall

Topics covered

• data-driven fundraising
• donor retention
• CRM systems
• artificial intelligence
• nonprofit management

Keywords

• fundraising
• donor data
• metrics
• ethics
• donor trust
• nonprofit
• AI

Mentioned in this episode

Organizations: American Nonprofit Academy

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