The Rulebook For Church Communications [Building Block #2]

The Rulebook For Church Communications [Building Block #2]

July 15, 2026 · 50 min

About this episode

This episode discusses a six-part publish policy to improve church communications and engagement.

GET YOUR CHAOS SCORE: https://prochur.ch/4fyiowP More announcements. More stage time. More reminders. That's how most churches try to get people to listen - but across the audits we've run, the average service crams in 7 announcements and points people to 8.7 different destinations, and the more we say, the less they hear. Today, we'll install Building Block #2: a six-part publish policy that decides what your church says from stage, where every promo points, and how to move people from awareness to action. ============================= Table of Contents: ============================= 0:00 - Intro 5:01 - Recap of Building Block #1 5:57 - Building Block #2: Publish Policy 8:24 - Policy Item #1: Awareness Is Not Interest 16:35 - Policy Item #2: Sunday Is Not Your Savior 18:48 - Policy Item #3: The More You Announce, the Less They Listen 25:35 - Policy Item #4: Inspiration Over Information 38:49 - Policy Item #5: One Destination for Every Promo 43:26 - Policy Item #6: Values Dictate Voice IMPORTANT LINKS - GET YOUR CHAOS SCORE: https://prochur.ch/4fyiowP - The 7 Building Blocks PDF: https://prochur.ch/building-blocks - The Church Communications Masterclass…

People in this episode

Host: Brady Shearer

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Mentioned in this episode

Organizations: Pro Church Tools, Nucleus, The Church Communications Masterclass

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