Rocky Lalvani: Why So Many Businesses Run Out of Cash. Profit on Paper Doesn't Mean Cash in the Bank - Episode 82

Rocky Lalvani: Why So Many Businesses Run Out of Cash. Profit on Paper Doesn't Mean Cash in the Bank - Episode 82

From The Reluctant Entrepreneur Podcast by Mike Konrad

May 11, 2026 · 57 min

About this episode

Rocky Lalvani discusses the importance of cash flow and profitability in business, sharing insights from his experience and the Profit First philosophy.

Most people assume that if your business is growing, you’re winning. But the reality is, growth without profit can quietly destroy even the most promising companies. Today’s guest, Rocky Lalvani, has built his career helping business owners solve one of the most common and misunderstood problems in entrepreneurship: cash flow. Rocky is the founder of Profit Comes First and serves as a Chief Profitability Advisor, helping business owners rethink the way they manage money and prioritize profit. In the first half of this episode, we’ll explore Rocky’s entrepreneurial journey, including the lessons he learned along the way. In the second half, we’ll dig into the Profit First philosophy and how business owners can take control of their finances, improve cash flow, and actually keep what they earn. Rocky's Company: Profit Comes First: https://profitcomesfirst.com Rocky recommended the following book: Islands of Profit in a Sea of Red Ink: Why 40 Percent of Your Business Is Unprofitable and How to Fix It https://tinyurl.com/3z2febkr Rocky is offering a free copy of his book: The Profit Blueprint https://tinyurl.com/yc4jz342

People in this episode

Host: Mike Konrad

Guest: Rocky Lalvani

Topics covered

  • cash flow
  • profitability
  • entrepreneurship
  • business growth
  • financial management

Keywords

  • cash flow
  • profitability
  • business growth
  • entrepreneurship
  • financial management
  • Profit First
  • Rocky Lalvani

Mentioned in this episode

Organizations: Profit Comes First

Books & works: Islands of Profit in a Sea of Red Ink: Why 40 Percent of Your Business Is Unprofitable and How to Fix It, The Profit Blueprint

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