From a Mercato Kid to a Next Big Food Entrepreneur
About this episode
Simon Dayrit shares his entrepreneurial journey from growing up in a family business to creating a viral food product.
Some entrepreneurial journeys come full circle. When Simon Dayrit was growing up, he watched his parents build their business at Mercato Centrale. It wasn't just a weekend market—it was where they learned invaluable business lessons, grew as entrepreneurs, and helped provide for their family. Years later, Simon returned to the very same community—but this time as an entrepreneur himself. Armed with an engineering background, endless curiosity, and countless hours of self-study and experimentation, Simon created Agepan Fried Japanese Bread, a product that quickly became a viral sensation. His innovative take on Japanese fried bread not only won over customers but also earned 2nd Place at the Next Big Food Entrepreneur competition at Mercato Centrale. In this episode of The RJ Ledesma Podcast, Simon shares how he turned research into a remarkable food business, why understanding systems and continuous experimentation gave him an edge, and what it feels like to return to the place that first inspired his family's entrepreneurial journey. If you've ever dreamed of turning a simple idea into a thriving business, this is an episode you won't want to miss. Watch now on The RJ…
More episodes of The RJ Ledesma Podcast
- EVERYONE WAS PULLING BACK. THEY DECIDED TO BUILD.
- How do you turn your personality into a business?
- From Hustle Culture to Million Dollar Naps
- FROM BUILDING COMPANIES TO BUILDING TRUST
Explore listener stats, chart rankings, contacts and more on the The RJ Ledesma Podcast podcast page.