
152: Behind The Rums of Mexico Series with Jason Cox
From The Rumcast by Will Hoekenga and John Gulla
April 30, 2026 · 1h 21m · Episode 161
About this episode
The episode features an interview with Jason Cox about his project, The Rums of Mexico, exploring various rums and their producers.
Note: As a reminder, Rumcast Reserve bottles are officially available in stores and shipping from our online retailer! You can grab your bottles here. You can watch the video version of this episode on YouTube. In this episode, we caught up with Alambique Serrano founder Jason Cox about his latest project, The Rums of Mexico — a wide ranging series of rums sourced from aguardienteros and distilleries across Oaxaca, Veracruz, and Jalisco. We recently shared our thoughts on these rums in a bonus episode , but this interview with Jason gave us a chance to learn much more about the stories behind the rums, including: How the project came about The great (and not-so-great) rums Jason tried along the way to partnering with the 4 producers featured in these releases Why he sourced his first molasses-based rum, Melaza con Muck, for this series The wild flavor profile of "Caldo" Each producer's backstory The inspiration behind the label artwork Aging plans And more! Plus, we also caught up on all things Alambique Serrano and discussed what's next for the brand — including the upcoming second wave of Vida Nativa rums. You can learn more about The Rums of Mexico on their website . Have a…
People in this episode
Hosts: Will Hoekenga, John Gulla
Guest: Jason Cox
Topics covered
- Rums of Mexico
- Alambique Serrano
- Aguardienteros
- Distilleries
- Rum tasting
- Brand development
Keywords
- rum
- Mexico
- Jason Cox
- Alambique Serrano
- distilleries
- Oaxaca
- Veracruz
- Jalisco
- rum tasting
- Vida Nativa
Mentioned in this episode
Organizations: Alambique Serrano, The Rums of Mexico
Places: Oaxaca, Veracruz, Jalisco
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