
From Overlooked to Unstoppable: Bold Ways Bookkeepers Can Stand Out Locally
From The Stay-At-Home Bookkeeper Academy Podcast by Tiffani Higgins
April 27, 2026 · 41 min
About this episode
This episode discusses innovative and cost-effective marketing strategies for bookkeepers to stand out locally.
Let’s be real—when you’re starting a business, “marketing” can sound expensive and overwhelming. But what if the best way to get noticed isn’t about big budgets or fancy funnels? In this episode, Deanna sits down with Rachel Smith and Dalton Joyner, two creative entrepreneurs who are all about thinking outside the box—especially when it comes to getting your name out there. You’ll hear how Rachel Smith and Dalton Joyner use direct mail in a way that’s smart, affordable (sometimes free!), and...
People in this episode
Host: Deanna
Guests: Rachel Smith, Dalton Joyner
Topics covered
- marketing
- bookkeeping
- local business
- entrepreneurship
- direct mail
Keywords
- marketing
- bookkeepers
- local business
- direct mail
- entrepreneurship
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