
Jon Evans discusses the potential impact of Apple's WWDC 2026 on Siri and the company's AI strategy.
Jon Evans takes the mic for a solo Tailoring Talk Magazine tech episode, looking ahead to Apple’s Worldwide Developers Conference (WWDC) 2026 and asking the big question: can Apple finally make Siri matter again? WWDC26 may not be about a shiny new Mac, headset or surprise hardware reveal. This year, the real story could be much bigger: whether Apple can turn Apple Intelligence into something people actually use every day. Jon breaks down the rumours around iOS 27, macOS 27, Watch OS 27, Vision OS 27 and the future of Siri, including reports of a dedicated Siri app, chat-style conversations, searchable history, favourites, Dynamic Island integration and a darker visual redesign. There’s also discussion of whether Apple could allow users to choose third-party AI services such as ChatGPT, Claude or Gemini as defaults for certain Apple Intelligence features, and why that would mark a fascinating shift for a company built around vertical integration. The episode also looks at Apple’s wider AI challenge. Apple has the hardware, software, chips, privacy story and ecosystem advantage, but Siri has spent years feeling behind the competition. If Apple can make Siri genuinely…
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