Most Businesses Get Branding Wrong. Here's What Actually Works.
About this episode
Tarryn Reeves interviews branding expert Jamie Schwartzman to explore the true meaning of branding and common misconceptions among businesses.
What Branding Really Means (And Why Most Businesses Get It Wrong) | Jamie Schwartzman What is a brand, really? If your answer involves logos, colours, fonts, or websites, this episode may completely change the way you think about branding. On this episode of The Tarryn Reeves Show, I sit down with branding expert Jamie Schwartzman, founder of Flux Branding, to unpack what branding actually means, why so many entrepreneurs misunderstand it, and how a strong brand can increase perceived value...
People in this episode
Host: Tarryn Reeves
Guest: Jamie Schwartzman
Topics covered
- branding
- business
- entrepreneurship
- marketing
- value perception
Keywords
- branding
- business branding
- entrepreneur
- Flux Branding
- perceived value
Mentioned in this episode
Organizations: Flux Branding
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