Coding Isn’t the Hard Part Anymore

Coding Isn’t the Hard Part Anymore

May 8, 2026 · 27 min · Episode 664

About this episode

Adam Kirk discusses building AI native products and the evolving role of engineering in the tech landscape.

Adam Kirk, CTO and cofounder of Jump, joins The Tech Trek to talk about what it really takes to build AI native products for people who do not want to think like technologists. Jump serves financial advisors, a market where ease of use, trust, workflow fit, and domain context matter as much as the model itself. Adam shares how his team validates product ideas, uses coding agents across engineering, and is rethinking how technical teams build, review, and hire in the AI era. What You’ll Take Away • AI native products still win or lose on adoption. If the user feels like they are programming, the product is already too complicated. • The engineering bottleneck is moving. AI can generate code faster, but teams still need humans to review, validate, and understand the tradeoffs. • Product teams can now get closer to the build. PMs using AI to prototype create sharper product definition, even when engineers still rebuild the final version properly. • Technical debt is not disappearing. Code may be cheaper to write, but data models, migrations, architecture, and judgment still carry real risk. • Engineering interviews are breaking. If engineers use AI every day, hiring teams need…

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