The Website Metrics That Used to Matter (and What Matters Now)
About this episode
This episode discusses the shift in website metrics that matter for monetization in the digital publishing world.
The digital publishing world has shifted. And if you've pivoted from monetizing with display ads to actually selling something to your audience... ... you need to make sure you've updated the metrics you're tracking as well. In this episode, we cover: Why more pageviews no longer automatically means more revenue How to look at your existing metrics differently without throwing out your whole dashboard New metrics to add to your dashboard when you're selling something directly to your audience Where to start if this all feels overwhelming Ready to build your analytics foundation? Come join me inside my Savvy Analytics course! I'll walk you through every step (literally, every single click) of setting up Google Analytics, Google Tag Manager, and cookie consent correctly, so that all of the tracking we talked about in this episode is actually possible. It's currently available at 40% off for a limited time. Or, get ALL of my trainings by joining the Search Savvy membership. Prefer to read? Check out the blog post here . SUBSCRIBE to my podcast for more blogging and online business tips. ◽️◽️◽️◽️◽️◽️ 🔥 HOW I CAN HELP YOU: 🌟 Search Savvy Membership…
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