7 Numbers That Separate $80K Farms from $20K Farms (Rewind S1W27 - 2)
From The Urban Farmer Podcast by Diego Footer
March 25, 2026 · 25 min
About this episode
Diego discusses seven key metrics that differentiate successful farms in terms of revenue and efficiency.
In this episode, Diego breaks down the seven metrics that separate $80K farms from $20K farms on the same amount of land: revenue per square foot, cost per unit produced, harvest ratio, labor hours per $1,000 in revenue, customer acquisition cost, cash flow gap, and gross profit margin by channel. Click here to watch the video version over on our YouTube Channel! Subscribe for more content on sustainable farming, market farming tips, and business insights! Get market farming tools, seeds, and supplies at Modern Grower. Follow Modern Grower: Instagram Instagram Listen to other podcasts on the Modern Grower Podcast Network: Carrot Cashflow Farm Small Farm Smart Farm Small Farm Smart Daily The Growing Microgreens Podcast The Urban Farmer Podcast The Rookie Farmer Podcast In Search of Soil Podcast Check out Diego's books: Sell Everything You Grow on Amazon Ready Farmer One on Amazon **** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com .
People in this episode
Host: Diego Footer
Topics covered
- farming metrics
- business insights
- sustainable farming
- market farming
- revenue analysis
Keywords
- farming metrics
- revenue per square foot
- cost per unit
- labor hours
- customer acquisition cost
- cash flow
- gross profit margin
Mentioned in this episode
Organizations: Modern Grower, Amazon, Modern Grower Podcast Network
Books & works: Sell Everything You Grow, Ready Farmer One, The Urban Farmer Podcast, Carrot Cashflow, Farm Small Farm Smart, Farm Small Farm Smart Daily, The Growing Microgreens Podcast, The Rookie Farmer Podcast, In Search of Soil Podcast
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- 7 Records Every Market Farmer Should Track · April 15, 2026 · 19 min
- The $50/hr Crop vs. The $250/hr Crop · April 8, 2026 · 16 min
- How to Never Overproduce (or Underproduce) a Crop Again (S1W28) · April 1, 2026 · 46 min
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