Carlos A Diaz Jr., Proágo Branding Dept. | Episode No. 516
About this episode
Carlos A Diaz Jr. discusses branding and marketing strategies for golf clubs.
Proágo Branding Dept. is a Southern California-based brand infrastructure studio that helps organizations build and maintain a consistent brand across every customer touchpoint through strategy, standards, environmental branding, and ongoing brand management. On this episode of The Wednesday Match Play Podcast powered by Heritage Creations USA, Carlos provides an overview of Proágo, explains how the company got started, and shares the services it offers. He discusses the process of designing a club calendar, standing out in a competitive marketplace, and the role that fonts and color palettes play in creating a strong brand identity. Carlos also explains why storytelling and high-quality photography are essential to effective club marketing. This was a creative and insightful conversation, and it was an honor to have Carlos on the show. Let's tee off.
Sponsors
Eden Mill St Andrews
More episodes of The Wednesday Match Play Podcast, brought to you by Eden Mill St Andrews
- John Scappatura, Fripp Island Golf & Beach Resort | Episode No. 517
- Andy Heffner, Heritage Creations USA | Episode No. 515
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- Jay Karen, National Golf Course Owners Association | Episode No. 513
- Mason Walker, Bourbon Lore | Episode No. 512
- Morné Botha, JONDOSPORT USA | Episode No. 511
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