Your Author Platform Matters More Than Your Book

Your Author Platform Matters More Than Your Book

From The Wordslinger Podcast by It's all about the story here.

March 26, 2026 · 34 min

About this episode

Kevin discusses the importance of an author platform in today's publishing landscape and how to build one effectively.

Your author platform isn’t optional anymore—it’s everything. In today’s shifting landscape of AI, social media uncertainty, and changing reader behavior, the writers who win aren’t just the ones with great books… they’re the ones with a direct connection to their audience. In this Wordslinger 10-Shot, Kevin breaks down what an author platform really is, why it matters more than ever, and how you can start building one that actually works—without relying on platforms you don’t control. If you’re serious about writing, publishing, and building a long-term career, this is the conversation you need to hear. 🔑 What You’ll Learn What an author platform actually is (and what it isn’t) Why email lists still dominate everything else The hidden danger of relying on social media alone How AI is reshaping storytelling—and why that’s an opportunity Why authenticity and imperfection are your greatest assets The real goal: building an audience, not just selling books ⏱️ Timecodes 00:00 – Welcome + Pennsylvania (pun intended) 01:10 – Why Wordslinger 10-Shots exist 04:58 – What is an author platform? 06:37 – Why email lists still win 07:25 – The future of social media (and why it’s risky) 10:26…

People in this episode

Host: Kevin

Topics covered

  • author platform
  • AI in storytelling
  • social media
  • reader behavior
  • building an audience
  • email lists
  • authenticity

Keywords

  • author platform
  • AI
  • social media
  • email lists
  • storytelling
  • audience building
  • authenticity

More episodes of The Wordslinger Podcast

Explore listener stats, chart rankings, contacts and more on the The Wordslinger Podcast podcast page.