Prescription Before Diagnosis is Malpractice | Ep. 12 with Sung Paik (Data QI)

Prescription Before Diagnosis is Malpractice | Ep. 12 with Sung Paik (Data QI)

June 30, 2026 · 1h 4m

About this episode

In this episode, Dave Goyal and Sung Paik discuss the critical importance of proper data foundations in AI projects and the common pitfalls that lead to failure in manufacturing AI implementations.

🎙️ Prescription Before Diagnosis is Malpractice | Sung Paik, Data QI "Prescription before diagnosis is malpractice." Most AI is sold backwards, and Sung Paik came with the autopsy. In this episode, Dave Goyal sits down with Sung Paik, VP of AI Go-To-Market for North America and Field CTO at Data QI, to break down why most manufacturing AI projects die in pilot purgatory, and what the 5 percent that actually work do differently. They get into the data foundation nobody wants to fix, the 6 percent output jump that added $3.6 million to one production line, the silver tsunami retiring out of factories, and why the operator on the floor, not the executive who signs the check, is the real buyer of AI. In this episode: 00:00 Meet Sung Paik: finance, code, startup, and the sales number 01:13 Prescription before diagnosis and the AI chasm of confusion 03:22 Data before AI, and why data is never garbage 05:43 The 6 percent output jump worth $3.6 million 08:09 Walking away when the ROI isn't there 11:31 How to say no to a client and still keep them 15:08 Why the operator is the single most important person 18:41 The silver tsunami and capturing institutional knowledge 24:50 Assistant vs…

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