How to Get Better Sales Leads (without Burning Time or Wasting Money)
About this episode
David and Jay discuss how to identify the sources of effective sales leads to improve lead generation strategies.
Want to get better sales leads? It starts with tracking what works. David: Hi, and welcome to the podcast. In today’s episode, co-host Jay McFarland and I will discuss the topic of where are your best leads coming from? Welcome back, Jay. Jay: Thank you. And I’m just going to answer the question. I don’t know. (laughing) I’m just… David: Short podcast. Thanks for listening. Jay: Yeah, I’m just going to say it straight up. I mean, I do have some systems. We do try and use Google Analytics and things like that, and that helps a little bit. But I’ve never done a deep dive yet on this is the source, this is the well or the font of where my best leads have come from. So I’m looking forward to this discussion. David: This is really a good one to look at and to dive into a bit, because I’ve always maintained that if you don’t know where your best leads are coming from, then you don’t know where to go to get more of them, and when you are able to identify it, everything else gets a whole lot easier because now you can go fishing in the same ponds, rather than just trying to put stuff out to anyone and everyone, which is…
People in this episode
Host: David Blaise
Guest: Jay McFarland
Topics covered
- sales leads
- tracking
- Google Analytics
- lead generation
- marketing strategies
More episodes of Top Secrets of Marketing & Sales
- Grow the Value of Your Business: Make it Worth More
- Get Responses: Create High-Value Communication
- The Follow-Up Mistake That Costs Sales
- How to Achieve Your Goals: A Practical System for Success
- Increase Revenue with Upselling and Cross-Selling
- Still Chasing Prospects Who Will Never Buy?
Explore listener stats, chart rankings, contacts and more on the Top Secrets of Marketing & Sales podcast page.