Media-expert how can tv stations re-invent their news broacasts?
About this episode
Julie Smith discusses how local TV stations are adapting to engage younger audiences through online content.
Julie Smith, KMOX Media Expert, joins Megan Lynch. Says local tv stations are working to re-invent themselves by engaging more in online content. She says younger audiences want their information immediately, and on their own schedule.
People in this episode
Host: Megan Lynch
Guest: Julie Smith
Topics covered
- media
- news broadcasting
- online content
- audience engagement
- local news
Keywords
- local TV
- news broadcasts
- younger audiences
- online engagement
- media expert
Mentioned in this episode
Organizations: KMOX
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