About this episode

This episode discusses how data and smarter investment can help improve machinery performance and reduce waste in modern farming.

From rising machinery costs to variable rate technology and connected farm platforms, this episode of Tramlines explores how growers can improve machinery performance, reduce waste, and make more informed investment decisions. In this episode of Tramlines, host Tony Smith is joined by farm business consultant Paul Pickford, Jonny Kerley from Origin Digital, and Ben Foster from RHIZA to discuss one of the biggest financial pressures facing UK farming businesses: machinery investment. With farm...

People in this episode

Host: Tony Smith

Guests: Paul Pickford, Jonny Kerley, Ben Foster

Topics covered

• farm machinery
• data connectivity
• investment decisions
• modern farming
• machinery performance
• waste reduction

Mentioned in this episode

Organizations: Origin Digital, RHIZA

More episodes of Tramlines

• Growing Better Berries: Integrated Pest Management in Action · May 26, 2026 · 20 min

Explore listener stats, chart rankings, contacts and more on the Tramlines podcast page.